Category: Planning

  • Technical Specifications

    1. Introduction 1.1 Purpose This document outlines the technical specifications and requirements for the Football Stats Website. It specifies the technology stack, third-party services, and infrastructure necessary to build, deploy, and maintain the website effectively. 1.2 Scope The specifications cover server-side technologies, database management, client-side technologies, external data sources, and other critical technical components. 2.…

  • Social Media Strategy

    1. Objectives 1.1 Increase Brand Visibility Leverage social media platforms to enhance the website’s online presence and reach a wider audience. 1.2 Engage with the Community Foster a vibrant community of football fans by encouraging interaction, discussion, and sharing of content. 1.3 Drive Traffic to Website Use social media posts and ads to direct users…

  • SEO Strategy

    1. Objective To increase organic search traffic, improve search engine rankings for key terms related to football stats, and enhance user engagement. 2. Keyword Strategy Identification of primary and secondary keywords related to football statistics, player profiles, live scores, and match analysis. Regular review and update of keyword strategy based on search trends and analytics…

  • Functional Requirements

    1. Introduction 1.1 Purpose This document outlines the functional requirements for the Football Stats Website. It details the essential functionalities and features that the website must provide to users to ensure a comprehensive, engaging, and user-friendly experience for football enthusiasts. 1.2 Scope This document covers the functional aspects of the website, including user interface features,…

  • Non-Functional Requirements

    1. Introduction 1.1 Purpose This document outlines the non-functional requirements for the Football Stats Website. It aims to establish the standards and criteria for usability, performance, security, and other operational parameters that the website must meet to ensure an efficient, secure, and user-friendly experience. 1.2 Scope The NFRD covers the following areas: Performance Usability Reliability…

  • Email Marketing Plan

    1. Objectives 1.1 Subscriber Growth Implement strategies to continuously grow the email list with targeted, interested users. 1.2 Engagement and Retention Design emails that engage users and encourage regular visits to the website. 1.3 Promotion of Exclusive Content Use email as a channel to promote exclusive content, offers, and features available on the website. 2.…

  • Content Strategy Document

    1. Content Goals 1.1 Engage Users 1.2 Establish Authority 2. Target Audience 2.1 Demographic Breakdown 2.2 User Needs and Preferences 3. Content Types 3.1 Statistical Data 3.2 Analytical Pieces 3.3 Interactive Content 3.4 News and Updates 4. Content Calendar 4.1 Regular Features 4.2 Special Events 4.3 User-Generated Content 5. Content Promotion 5.1 Social Media Channels…

  • Administrative Features

    1.1 Monthly Admin Reports 1.2 User Management 1.3 Content Moderation 1.4 Analytics Dashboard 1.5 Content Generation